them breakeven on my profit on the front-end. So, I’m actually making money from these solo ads, at the same time as building my list which is incredible. And that’s just on the front-end, it’s not including the back-end or the upsell or the customer relations or anything like that that kind of go with that. And then, the other sales on the list is kinda 3, 5, 10, 25 cents a lead, but they’re all kind of tested genuine, buyers and sellers. So, It’s kind of like I’ve gone out there and I’ve road tested over 25 solo ads sellers and it’s massive. So, you know —
Mike: How much have you spent from solo ad, Rob?
Rob: It’s all different. I think I spent over a kind of $6600 in total. And then, for solo ad, about kind of varies – I guess the cheapest was about 30 bucks, 20 bucks. And the most expensive was, I think it’s like 200, like 500 or something, I can’t remember but that’s quite the range, 30 bucks to I say 200 bucks. Yeah, so — yeah, bit of that range. Depending on what like you’re buying. 50 clicks for 20 bucks turn out to be great. You can go and buy 200 clicks because you know, that’s kind of good traffic if you scale it out from there, which is quite cool.
Mike: Do these guys know that they’re in the — on this list?
Rob: Yeah. So, this is kind of one of the methods I used to launch it. You know, I kind of contacted them and I have lots of promotion. You know, so I kind of contacted the guys in the list and I’ve go, “I have this list that I put together and congratulations, you’re in the top 10. Great effort. Thanks for having me and basically sending good traffic. And I just want to let you know that I’m launching it and once again, if you want to super me, cool. If you don’t, that’s fine as well but you know, I’m just letting you know this is kind of what’s going on. Also, you might get some business offer back off this. So, you know, please treat these guys well”. That is basically the kind of thing I said to them. So yeah, they did know, they did know, which is cool.
Mike: Did anyone of them end up promoting your WSO to their list?
Rob: Yeah, yes. Pretty much. It was about 70% of them did. Yes, it was quite cool as well. The 70% did, that’s all I can say. It wasn’t, it wasn’t – yeah, it was kind of automatic affiliate you know, JV system booting to their product which is quite an awesome side product. So, that kind of benefit.
Mike: I think that on its own is a really good idea. When you create a product and you genuinely create something where you can recommend someone and I’m not just talking about for solo ads. Maybe, you go out and you test out someone’s SEO services, maybe you go out and test out someone’s — I mean, it’s specifically different because it’s some — it’s people that obviously have list but when you’re able to genuinely recommend someone and then say, hey I’m recommending you, if you wanna get in on this — and it’s gonna look good for them because they can go send an email to their list and say, look I was recommended by someone else, look how good I am. And you know, it’s got a lot of — a lot of fantastic characteristics to it in itself.
Rob: Yeah. I mean, that was it, man. Yeah, it’s kind of win-win for both of us which is kinda cool of a deal. So, yeah. It worked out really well.
Mike: Cool. So people that wanna go ahead and buy this, right now I’m looking at the sales page, it’s selling for — it’s gonna keep going up in price. Right now, it’s $11.90, by the time this goes up, it’s probably gonna be a little bit higher but um, so if they do get, go ahead and buy it, they’re gonna get the list of people that can buy solo ads from, so of course, there’s gonna be an extra expense coz you’re not gonna just buy this and have people come in to your list. You’re gonna have to — have the mindset that you’re gonna go ahead and buy solo ads. Um, is there anything — any one-time offer or any explanation for people that are new to solo ads. What’s going on on the back end?
Rob: So yeah, that is it. This is for people who want to build a list. You know, that stage where they’re maybe sick of Google, sick of SEO and instead, “Rob, I want a business now because that’s where I’m at”. So this is, you know, you’ve got to buy a product that is kind of like you don’t have the spend money more than you have. At the back end, it’s not known to you, at all. Obviously, it is not a one-time offer. You can get one if you want but it’s a membership site and it’s basically just keeping up to date with the solo ad world. So, you have about maybe 2, 3, 4 solo ads and *** (26:42 – 26:47). We kind of – I send out the results of all the solo ads that I bought and I kind of invite them so my community goes and jumps on them if I find them effective. We’ve done that, you know, always. If I get scammed or whatever, that’s just – that’s kind of, that’s what happens. You know, that’s what they say. Unless their my community or my little tribe, they’re going. So, it’s kind of almost like – it’s 9 bucks a month. It’s kind of like a solo ads list, but it’s more like a solo ad coaching community. You know, we kind of have a whole funnel set up working. We see the kind of progression of my offer, how it’s working as I’m testing it with the different squeeze pages I’m using and different OTOs I’m using and they’re kind of seeing that, how that’s converting and things I just go by and doing all along – buying solo ads. So, you got this – there’s an absolute bucket loads in there. I mean, you got the solo ads that I send out which is cool. You will also gonna get the buyer’s – the