Every month I publish an income report…why? Good question 🙂
With all the shiny objects out there it’s easy to spend WAY more than you’re earning. Luckily I realized this early on and I’ve kept detailed records of my expenses ever since. That being said, I know that there are certain expenses that are NECESSARY when running a business. As much as I don’t want to pay for them, I need to pay for my email autoresponder, website hosting, and video hosting every month. It’s just a part of doing business. There are other things that I buy as well, but I try my best to keep my expenses SIGNIFICANTLY LESS than my revenue. If I can do that then I’m ahead of the game.
On my show I ask my guests a lot of personal questions. One that frequently comes up is “How much do you make?”. I feel like I need to reveal my own income if I’m going to be asking others the same question. It only seems right.
There are a lot of online marketers out there who fake-it-till-they-make-it. In other words, they fudge their numbers and exaggerate their earnings in order to establish false authority in their niche. My goal is that by watching my income grow slowly over time you’ll realize that there is no get-rich-quick button.
Here’s my results for October, 2017
19,410 page views (-620 from September) *I had Google Analytics turned off for 6 days by mistake…so this number is actually higher
32,952 Youtube channel views (+2,114 from September)
190,865 Youtube minutes watched (+22,853 from September)
Email subscribers: 23,213 (-249 subscribers from September)
Virtual assistant: $800 – I have an assistant help with all my promotions, including copywriting, scheduling, and posting.
Sales copy: $250 for 50% down payment for Instant Video Pages sales copy
Aweber: $213 – This is my list building software that allows me to email everyone when there’s a new interview or review
Sales graphics: $200 – Prepayment for Instant Video Pages sales page graphics
Paypal fees: $106.63
Prize money: $100 – Brett’s half of prize money for Pop Under Pro
Facebook ads: $64.83 – I’ve been experimenting with FB ads on my JV promos, doing giveaways of IM products, and testing other niches
Internet: $50 – This is what I pay for my fiber Internet in Turkey
ZenDesk: $50 – Brett and I use this for our helpdesk for our launches
Gusto: $45 – This is the company I use for my SCORP payroll
Screenflow Update: $41.14 – I purchased an update for the software I use to edit my videos
Monthly phone fees: $30
ManyChat: $30 – A service that I use to build a Facebook messenger list
Food Blogger Pro: $29 – A course I purchased on setting up a food blog, something that I’m interested in
Resell Rights Weekly: $19.95 – Reoccurring membership fee for the bonuses I add from my interviews and reviews
Amazon S3: $19.08 – I use this to host images, bonuses, and videos
Jvzoo seller fees: $17.50
Audible: $15.77 – Business books to further my education
iCloud: $9.99 – I use this to store my documents online
Skype: $9.99 for premium – I do all my interviews with Skype and Ecamm call recorder on a Mac.
Vault Press: $5 – A quick and easy tool that I use to backup my website
Total expenses: $2,106.88 (-$5,148.01 spent compared to September)
InstaSuite (CLOSED): $57 from webinar with Neil Napier
Total revenue from interviews and reviews: $20,487.98 (+$5,185.09 from September)
Profit Canvas Unlimited: $1,719.91 – My commission from a private webinar Brett Rutecky and I did
Affiliate Income Secrets: $350 – My product teaching how I make money from affiliate marketing
Autonars: $290.99 – My earnings from a launch I did with Brett Rutecky in June, 2017
Google Adsense: $131.19 – Earnings from Youtube and Adsense
Social Traffic System: $93.75 – My earnings from a launch I did with Brett Rutecky in September, 2017
Mail It: $75.38 – My earnings from a launch I did in August, 2016 with Brett Rutecky
Social Robot JV commission: $32.79 – This my cut from a launch I did with Joshua Zamora in early 2015
Resell Rights Weekly: $27.94 – This is a website that has a ton of products that you can use as your own
Keyword Suggestions JV commission: $26.99 – This is my cut from a launch I did with Radu in September, 2015
Review Wizard: $15.28 – My earnings from a launch Brett and I did in February, 2017
Group Traffic Profits: $13.96 – My earnings from a launch I did in December, 2016 with Brett Rutecky
Profit Canvas Pro: $9.21 from a product Brett Rutecky and I launched in 2015
Total from OTHER streams of income: $2,787.39 (-$19,192.62 from September)
Total Revenue: $23,275.37 (-$14,007.53 from September)
Total Profit: $21,168.49 (-$8,859.52 from September)
Well I finally hit my 1,000th episode of the Mike From Maine Show!
It’s pretty amazing to think that I’ve been doing this since September, 2012.
In the beginning, it was normal for me to make $0 to $25 per interview. I fact I was averaging about $25 per interview for the first one hundred interviews.
Luckily something inside me made me push on and keep building my email list, reputation, and audience up to a point where it’s completely normal for me to make anywhere from $300 to $2,000 for a single interview and review.
“What are you going to do for your one thousandth episode?”
I had a bunch of people ask me if I was going to do anything special once I hit once thousand episodes. I thought about it for a bit, and for me it’s an achievement for sure. I’ve proven beyond doubt that this model works as a way to ethically promote products in the Internet marketing space.
However I’m not one to make a big “show” out of things. I know that may sound funny as I’m the host of a, well, a “show”, but as an introverted person I don’t love being the center of attention. In fact it’s quite possible that I interview OTHER people so that the attention is on THEM and not me 🙂
That being said, hitting the thousandth episode mark has definitely made me think about the future of the show. Will I do 1,000 episodes more? If I hit 2,000 episodes I’m very interested to see what the state of Internet marketing will be at that time.
Am I where I thought I’d be at 1,000 episodes?
Quite honestly I thought I’d have a larger audience by now. However I NEVER thought I’d make $77k in a single month from this. It’s amazing that I went from having a goal of making $3,000 per month to being “disappointed” if I make less than $20,000.
It’s not just about the show
Some people think that I make money from doing “interviews”…and that’s just such a super small part of this. The interviews for me were a way of connecting with some of the biggest marketers in this space. I was able to take those connections and leverage them into a skill set where I am valuable as a JV manager.
One of the big “breaks” for me was when Joshua Zamora reached out to me in April 2015 and asked me to launch a product called Social Robot with him. All I had to do was let fellow marketers know about the product and ask them to promote it. Because of my connections, I was able to add $20,000 to my bank account in a single month…pretty amazing.
And from then on I was recruited by people like Radu Haihaianu, Lee Pennington, and of course, Brett Rutecky, who together we’ve gone on to sell more than $1,000,000 worth of software.
Where would I be without the show?
If I hadn’t started the show in September, 2012 I honestly don’t know where I’d be today. I’d probably be teaching English at some crappy school in Turkey…and hating my life.
But by getting out of my comfort zone and talking with real people in my niche I was able to build a business that has generated almost $1,000,000 for me and my family. I’m so grateful to everyone who has helped bring me to this point.
Thank you to those of you who came on my show even when I couldn’t bring you any sales or get you much exposure.
Thanks you to those of you who have bought products through my links and watched my show even when I didn’t know what I was doing.
And thank you to my wife, who didn’t quite understand how I was making money online, but trusted me when I told her that I was on to something even when it wasn’t making much at the beginning.
Oh, and here are some pictures from October 🙂